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CALL ME ON MY MOBILE! - 516.982.6752 | CALL ME AT HOME! - 646.692.9150
ABOUT MARC J CASSATA
As a graduate of Parsons School of Design, Marc has been working as an Interactive Art / Creative Director, Digital Designer, and Creative Consultant for over 10 years. His professional experience includes heavy
interactive design and detailed print work, but he also exhibits a professional knowledge of broadcast, photography, and film design.
Designing in a multitude of client industries, his talents have created for a wide range of clients, including massive Pharmaceutical clients and small New York fashion boutiques. Along with his Project / Client Management, Front-End Development, Print Production
Ability, Brief / Document Writing Expertise and his overall spectacular Leadership, Marc can take on any role necessary to lead and make sure all of a client's creative wishes are handled with the utmost respect, along with seeing that each artistic request goes well beyond the client's expectations.
EXPERIENCE
TandemSeven Inc. • New York, NY • January 2011 to Present • Consulting Lead Visual Designer & Art Director
CLIENTS: High Level International Financial Institution
RESPONSIBILITIES INCLUDE:
- Create and Maintain the overall Visual Design of a deep, multi-level Financial Banking Application
- Interpret, Develop, and Design new elements, pages, and screens based on numerous UI / UX wireframes
- Update, Manage, and Maintain a rich 200+ page Design Style Guide for use by numerous Technical & Development Teams
- Help Manage Creative Responses and Changes to pivotal QA / QC feedback in an immediate and efficient manner
- Create New Documentation in order to help streamline the Visual Design review process
Unit 7, LLC • New York, NY • August 2009 to February 2010 • Freelance Digital Art Director and Interactive Consultant
CLIENTS: Bristol-Myers Squibb (Plavix) • AstraZeneca • Pfizer
RESPONSIBILITIES INCLUDE:
- Design and Art Direction for multiple interactive projects, including Websites, Microsites, and Flash Banners
- HTML, DHTML, CSS, and JavaScript Development on a deep application prototype for Customer Research purposes
- Created Userflows, Wireframes, and Information Architecture to define Website Structure and its User Experience
- Lead, Designed, and Consulted Creative Work on pitches and participated in new business acquisition
- Helped Create and Streamline a proper Digital Process, all while consistently advising on best practices
- Helped start a company-wide Digital Education throughout the duration of the Creative Process
Independent Contracting
• November 2006 to Present • Designer, Art Director, Manager, Producer, and Developer
CLIENTS: Clairol Professional • Curvation Apparel • Discover Magazine • Zeitbyte Digital Media • Shirin NYC & Shirin Kids • Cinereach • Dinosaur Securities • Hudson River Museum • Puget Sound Energy • Modernizing Medicine
RESPONSIBILITIES INCLUDE:
- Art Direction, Design, and Conceptualization for multiple client Websites, Emails and Redesigns
- HTML, CSS, and JavaScript Development for various Web Initiatives
- Design and Art Direction for Print Marketing Initiatives, Logography, and Large Installation Pieces
- Created Userflows, Wireframes, and set the Information Architecture for various interactive clients
Abstract Edge Web Solutions, LLC • New York, NY • August 2000 to November 2006 • Designer (2000 – 2003), Art Director (2003 - 2006)
CLIENTS: Clairol Professional • Marriott New York • Octagon Sports Marketing • Atkins Nutritionals • Loews Hotels • Vera
Wang
RESPONSIBILITIES INCLUDE:
- Design and Art Direction on various Websites, Email Campaigns, Flash Animations/Interfaces, and Internal Advertising
- HTML, CSS, and JavaScript Development for various Web Initiatives
- Delegated work accordingly to manage Client expectations, needs, and desires
- Managed multiple projects and accounts in various client industries
- Lead Creative Work on pitches that won top billing accounts
- Researched and drafted documents outlining Website creation and the design process
- Created Information Architecture, produced Websites, and assisted the technology team in backend programming duties
AWARDS & ACCOLADES
- Named Best Creative Agency by Procter & Gamble for creative excellence in Clairol’s objectives (with Abstract Edge)
- Named One of the Top 50 Interactive Agencies by B2B Magazine in 2003, 2004, and 2005 (with Abstract Edge)
- Recipient of numerous HSMAI Adrian Awards for creative excellence of the New York Marriott Websites (with Abstract Edge)
- Broadcast Design concept published in the book “Moving Type” by Matt Woolman and Jeff Bellantoni (Individual)
EDUCATION
Parsons School of Design • New York • BFA: 2000 • Department of Communication Design • 3.66 GPA • Graduated Cum Laude
PROGRAM KNOWLEDGE
Photoshop • Illustrator • InDesign • Acrobat • After Effects • Quark • Dreamweaver • Fireworks • Flash • Word • Excel • PowerPoint • Visio • Omnigraffle
HTML • DHTML • JavaScript • CSS • Expertise on both Windows and Mac platforms
DOWNLOAD A WORD VERSION OF THIS RESUME |
DOWNLOAD A PDF VERSION OF THIS RESUME |
EMAIL ME!
CALL ME ON MY MOBILE! - 516.982.6752 | CALL ME AT HOME! - 646.692.9150
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